Blogs

Blog
July 20, 2017

Advertise on Micromax Life: Greater Engagement for your Business

– Explore advertising opportunities on Micromax Life – While in-app advertising continues to…

Blog
April 18, 2017

4 Tips To Make The Best Out Of Programmatic Ads

Programmatic Ads are in the news… Of late, programmatic ads have been a…

Blog
March 7, 2017

Performance Marketing: 5 Wrong Turns To Campaign Failure

Bob is a digital marketer of a retail-based app business. He’s not just…

Blog
January 6, 2017

4 ways to bulletproof your campaigns against mobile ad fraud

In our last blog-post, we did a quick run on the most prevalent…

Blog
November 18, 2016

#QUICKREAD: Are you monitoring your DAUs & MAUs correctly?

 A quick look at simple ways to monitor your app’s DAUs & MAUs…

Blog
September 29, 2016

6 Must-do Ad Formats For Automobile Brands This Festive Season

Speed your way through the festive season! As a part of our festive…

Blog
September 26, 2016

4 Highly Recommended Ad Formats For Lifestyle & Travel Brands

Add a spark of festivity to your brand campaigns! Third in the order…

Blog
September 20, 2016

Electronics Brand Advertising – More Clicks, Beeps & Rings for your Gadgets this festive season

Come August and you’ll see all the top electronics brands gear up with…

Blog
September 16, 2016

FMCG Brand Advertising – This Festive Season Say Goodbye To Clichés.

The world of mobile advertising has always been everything but static. As old…

Blog
September 5, 2016

#CheatSheet | 5 Performance Marketing KPIs you should monitor

Monitoring the right metrics or KPIs is very important in performance marketing. But…

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